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Posts Tagged ‘tumblr’

Avoid Using Memes Unless you can Contribute Meaningfully to the Culture: Marissa Mayer and the Yahoo-Tumblr Announcement

May 20, 2013 Leave a comment

Yahoo Borg Assimilates Tumblr

Yahoo CEO Marissa Mayer just announced that the search relic will be buying Tumblr, an announcement made on a Tumblr created by Mayer using an animated gif of the “Keep Calm and Carry On” meme.  This is a great example of why most organizations should avoid trying to use memes, and the framing of the announcement undermines Yahoo’s intended message. Read more…

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More on Blogging Discussion From WGVU Morning Show

May 27, 2011 1 comment

Grand Rapids Calder Plaza

I’m fortunate to be surrounded by great colleagues and to have access to extraordinary (award-winning) news professionals in Grand Rapids.  Many thanks to Adrienne WallaceKim Bode and Shelley Irwin for the opportunity to appear on the WGVU Morning Show today.

I always over-prepare for interviews & presentations so I have a bunch of information I put together just in case it might come up.  Another of the infinite benefits of the Internet is that I can share that with anyone who is interested via my blog with comparatively little effort (yet another reason you should be blogging).

History: Blogs were developed to eliminate the grunt work of publishing web content through automation – they have largely replaced webpages because you don’t need to know HTML/XML. Most of the popular blogging platforms offer the ability to easily set up polls, embed video/photos/audio/documents, allow discussion/comments, embed forms, get analytics, etc. Read more…