Last week, employment-oriented social networking platform Linkedin announced that it was killing the “Products/Services” section of Company pages in favor… Read more Linkedin is Killing Products/Services Pages in Favor of Showcase Pages: What This Means for You
Government reform activists are constantly working to shed light on the dark dealings in politics, particularly on government employees and… Read more Unexpected Reveals in the Age of Radical Transparency
On March 11, 2012 I did a pre-conference workshop at the 2012 Conference of the National Council for Marketing and… Read more How Not to be a Social Media N00b – Resources From the 2012 NCMPR National Conference in San Francisco
I threw this chart together for a presentation I’m doing; it includes current numbers for some of the more prominent… Read more Chart – Social Media Platforms by Number of Users
The answer is you wouldn’t. Yesterday I received a spam email from “Paul” at “Social Brand Online” in my Linkedin… Read more Why Would You Hire a Social Media Strategy Company That Isn’t Social?
PR Networking for GVSU PRSSA on Prezi | http://bit.ly/gvsuprssaprnetworking Last week my better half Adrienne Wallace and I spoke with Grand Valley… Read more Networking Tips for Public Relations Students
As promised, here is the analysis of the social media campaign used to help win Grand Rapids-based nonprofit Kids’ Food… Read more Case Study: Kids’ Food Basket “Toyota 100 Cars for Good” Social Media Campaign Results
[Warning: the title of this blog post is entirely facetious.] One of my favorite charities in West Michigan, Kids Food… Read more For my Next Trick I Will Win a Truck Using Only the Power of Social Media