Home > PRSA, Public Relations > Suggested Reading for Rupert O’Dwyer – the SPJ Code of Ethics

Suggested Reading for Rupert O’Dwyer – the SPJ Code of Ethics

Regarding “journalist” Rupert O’Dwyer’s recent screed about the Public Relations Society of America:

“Journalists should be honest, fair and courageous in gathering, reporting and interpreting information.  Journalists should: […] Distinguish between advocacy and news reporting. Analysis and commentary should be labeled and not misrepresent fact or context.”

Writing a prescribed course of action and then listing the names and email addresses of the “Top 50 Society Chapter Presidents” is “advocacy” – not news reporting.  Just sayin’.

In other news, the crickets who have been chirping during O’Dwyer’s non-response to the phone and website hacking allegations against his organization are getting really tired.

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